Everyone is talking about the newest design craze “coastal grandma.” The term, coined by TikTok user Lex Nicoleta, celebrates a timeless, pared-back aesthetic found in Nancy Meyers’ movies; Ina Garten’s simple, beautifully put together recipes; and Martha Stewart’s style, timeless parties and cozy get-togethers.
Coastal grandma is a term used not only for home decor, but also for a laid-back lifestyle, including comfy clothing — cable knit sweaters, cotton pants and bucket hats — and entertaining family and friends.
For interior design, it incorporates the use of neutral colors, soft blues, creams and soft floral prints. The trend also is about reusing things, such as heirlooms and local finds at antiques malls or on Facebook Marketplace. It’s a mix of antique and modern styles, and the style’s purpose is to create a very cozy and comforting space to relax.
To achieve this look in your home, incorporate items such as white linen curtains, overstuffed neutral sofas, warm fireplaces, honed marble or quartz countertops, copper cookware, beachy or driftwood tables, old brick, barn wood beams/posts, antiques and handmade ceramics. Fresh flowers also are a must, as well as fresh foods from local markets.
I always loved the decor Nancy Meyers uses in her movies, and I did my kitchen remodel last year based on that style. I’ve also incorporated the style into my bedrooms, dining room and family room. To get a better sense of this style, watch two of my favorite Nancy Meyers movies: “Something’s Gotta Give” and “It’s Complicated.”
The great things about this style are its simplicity and sustainability, by reusing things you may have. And, the best thing is, you don’t have to be a grandma!
– Donna Broadus is a 28-year resident of Woodstock and the owner of Broadus Realty Group. She posts designing/staging tips on Instagram and Facebook. broadusrealtygrup.com.