It may be a kind gesture to let your friend sell your home, but it could potentially cost you tens of thousands of dollars if your friend isn’t qualified for the job. We report a list of the homes sold in Cherokee County every month through the TowneLaker magazine, and the dollars per square foot for homes sold vary greatly from property to property. One of the biggest contributors to this variability can be controlled by selecting the most qualified agent to sell your home. Discerning who is most qualified can be tricky, so we have prepared a list of a few questions to ask potential selling agents.
1.) How many homes did you sell in the last 12 months? The top producing agents in Cherokee County sell at least 40 homes per year and this gives them the necessary cash flow to spend on marketing your home. Also, it gives them first-hand knowledge of your home’s competition.
2.) Do you have a strong presence in my market? In other words, when buyers think of buying a home in your community, are they going to call this agent for assistance? Top agents in a given market tend to sell the majority of real estate, and the reason is simple. Well marketed listings attract buyers and top agents with buyers sell more homes.
3.) Are you working with buyers currently who may be interested in my home? Does this agent only list homes or does he/she work with buyers as well?
4.) What is your average days on the market and average dollars per square foot for your sold listings? The data shows us that homes that sell faster also sell for more money. Find an agent that outperforms the market average.
5.) Do you have a team supporting you? The team approach in real estate allows a specialist to handle each aspect of the selling process and provides you with the highest level of personalized service.
6.) Can you promote my listing to other top agents in my market? Selecting a top agent from a top brokerage is like hiring every top agent in that office.
7.) What method do you use to determine the right price for my home? Instincts, gut feeling and a one-dimensional comparative analysis just aren’t enough. The analysis of your home’s value should be so thorough, there are no questions remaining as to its market value.
By Kurt & Sheila Johnson – The Kurt and Sheila Team